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March 9, 2006
By: TOM BRANNA
Editor
Beyond Skin Science is changing how consumers face skin care. The creators of NanoChem, a proprietary technology designed to influence the possible use of nanotechnology in skin care, have now created products using nanotechnology. NanoChem is research in cosmetic formulation and manufacturing based on the science and innovations of nanotechnology. It is being focused on two important areas for the skin care and cosmetic industry: skin physiology (how skin is formed) and skin care products (how products are made). With the focus on these two areas, NanoChem has been used to create products that are more biocompatible, better targeted, lighter and more efficient and promise to work faster than conventional formulas, according to the company. Beyond Skin Science has recently created the Eternalis Advanced Skin Care System line using this innovative technology. The new line of products work together to balance and improve the skin. The formulations used to create these products allow ingredients to work at a high level of potency, effectively balancing and re-hydrating the skin, increasing collagen production and leaving the skin looking younger, healthier and more radiant, according to the company. “Our Eternalis products are anti-aging formulations. We took the best of the anti-aging active ingredients and formulated them using NanoChem so that they are really high performance,” said Paul Ferron, president, Beyond Skin Science, Corona, CA. “We have known for some time that these ingredients were effective, but using nanotechnology in putting the formulas together really super-charges them.” NanoChem is used to create products that differ significantly from conventional formulas. According to the company, even when using new ingredients, conventional formulas still fall short of delivering significant results. That’s because the technology used to blend today’s mass market products is several decades old and in many cases, causes newly discovered ingredient to oxidize or lose their potency before they can produce any significant results. Generally speaking, nanotechnology is the manipulation of very small things for practical uses. It is the science of precisely controlling the structure of matter at the molecular level. A nanometer is one billionth of a meter, about 10,000 times narrower than a human hair (the width of human hair is approximately 80,000 nanometers). A nanometer-sized particle is smaller than a living cell and therefore, can only be seen with the most powerful microscopes. “The products in our Eternalis line were created using nano-sized particles. “Beyond liposomes, there are the nanosomes,” explained Mr. Ferron. These tiny wonders gradually release active ingredients.” He went on to explain that many ingredients used in conventional skin care formulas are huge at a molecular level. Therefore, they only contribute by giving the product a nice, slippery feel. “In fact,” he said, “the way those formulas are traditionally made, have many times decreased the efficacy of the active ingredients, either by blocking the skin’s natural ability to assimilate them or degrading their potency in the manufacturing process.” Nanotechnology is not only influencing the skin care market, nanoparticles are being used in a number of industries. Nanoscale materials are used in electronic, magnetic and optoelectronic, biomedical, pharmaceutical, cosmetic, energy, catalytic and materials applications. Mr. Ferron said that nanotechnology is already advancing and disrupting many common products used today, including stain resistant fabric, tennis balls and rackets, and gasoline. “In all of these cases, nanotechnology has improved product performance and in many applications, has been able to significantly reduce the costs,” he said. “Sunscreens will never be the same, reducing the size of sun block ingredients will help reduce the negative feel and appearance of these products, while maintaining their effectiveness. Makeup will wake up from the predictable to the awesome when formulators nanosize the pigments.” Mr. Ferron also explained that nanotechnology allowed the biotech industry to map out DNA, and enabled the electronics industry to create smaller and smaller gadgets. It also opened up the possibility to create new and different materials by controlling the re-aligning and re-distribution of the particles that form them. “Lighter metals, brighter paints, better sports equipment, smaller electronics, better drugs, stain resistant fabrics…the list goes on and on,” he exclaimed. “All kinds of amazing new products can be imagined using nanotechnology, including very tiny and very powerful computers, building materials that withstand natural disasters—including earthquakes, new methods for drug delivery and custom-tailored pharmaceuticals. There are even discussions that nanotechnology could be used, possibly, to fix the holes in the ozone.” According to Mr. Ferron, the discovery of nanotechnology is truly disrupting all industries. Its use and offerings will satisfy consumers’ demands and will soon separate the conventional from the innovative companies. Beyond Skin Science will also introduce acne and SPF products. The company’s research team is finalizing nanotechnology-advanced products in numerous product categories. Its goal is to understand and apply the potential of nanotechnology to improve the performance and reinvent all skin care and beauty product categories. “We intend to re-create every best selling product, making it lighter, smaller, faster,” exclaimed Mr. Ferron. “This is not a trend, it is an evolution.”
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